Statista
The statistics aggregator that puts a number on almost everything — if you read the footnotes.
At a Glance
- Publisher
- Statista GmbH (Hamburg)
- Coverage
1M+ statistics, 170 industries, 150+ countries
- Access
freemium; often campus-licensed
- Free alternative
- World Bank Open Data, OECD Stats
- Regional
strong European and APAC coverage.
Our Take
Value is speed, not depth. It’s an aggregator — the number usually originated elsewhere. Perfect for a deck due tomorrow; for decision-critical work, treat it as the index to the source, not the source.
Power Tips
- Date the source, not the upload (Issue 1)
- trace footnotes before citing (Issue 3)
- use as the market-context layer in workflows (Issue 1).
Alternatives & Complements
Bloomberg Terminal · Euromonitor Passport · national statistics offices.
Figures last verified: August 16, 2026